Kyiv – Ukrnafta PJSC ("Ukrnafta" or the "Company") (UX: UNAF UK - PFTS: UNAF), Ukraine’s leading oil&gas producer and fuel retail company, today announces the launch of its new logo and brand strategy.
While the new logo retains the general characteristics of the previous one, the new logo is a more clear, modern and recognizable expression of the core businesses and geography of Ukrnafta. The triangle, filled up with color, as a symbol of the oil&gas fields, reflects the company’s business profile, and the spherical form implies the broad and integrated scope of its activities.
The logo is part of an ongoing effort to improve Ukrnafta’s communication approach and will be supplemented with the launch of a new website in the short term.
The logo was developed together with the Ukrainian design studio BelkaStrelka.
Chairman of the Management Board, Peter Vanhecke noted:
“The new logo is very much the symbol of the many changes that are taking place at the company, both from an operational and management point of view.
Given Ukrnafta’s important role in the Ukrainian economy, we were very happy to develop our communication approach with a young and dynamic local team of top-notch talent”.