Ukrnafta is not only a hydrocarbon producer, but also the largest mono-branded petrol station chain in Ukraine.
In 2023, the Company began transforming its retail business: we are increasing non-fuel sales and creating service where it has never existed before. We aim to become a powerful player in the retail sector.
The Company has already started refurbishing its filling stations. The number of refurbished filling stations will reach 200 by the end of next year. “Instead of kiosks and drive-in sales, fully equipped mini-markets with coffee and snacks are appearing. That is why Ukrnafta needs to interact more actively with the professional community,” says Maksym Piatakov, Director of Non-Fuel Sales Department at Ukrnafta.
The Company becomes an active member of the Retail Association of Ukraine (RAU), which includes almost 100 leading Ukrainian retailers. The awareness of current trends in retail, maintaining ties with the market and sharing experience with colleagues are important components of the non-fuel sales segment development.
Participation in the industry association will allow Ukrnafta to implement qualitative changes in retail, improve service and gain new customers faster.